Hisense has been named as the first launch partner for Freely, the new broadband TV service being developed by the BBC, ITV, Channel 4 and Channel 5. Announced earlier this year and set to debut in … [Read more...] about Hisense named as first TV maker to support Freely, the BBC and ITV’s new streaming service
ITVX releases trailer for epic Arthurian series, The Winter King
A new trailer has been released for The Winter King, ITVX’s adaptation of the first book in Bernard Cornwell's Warlord Trilogy, which is coming to the streaming service on December 21st. Billed as … [Read more...] about ITVX releases trailer for epic Arthurian series, The Winter King
BBC and ITV confirm UEFA Euro 2024 match splits
The BBC and ITV have revealed how they’ll split matches during next summer’s UEFA Euro 2024 tournament in Germany which kicks off on Friday 14 June. The BBC will show England’s first two group … [Read more...] about BBC and ITV confirm UEFA Euro 2024 match splits
ITV creates new studio to produce advertiser funded shows
ITV has launched BE Studio, a new in-house creative studio which will work with brands to produce Ad Funded Entertainment (AFE) across genres already popular with the network’s audiences. BE … [Read more...] about ITV creates new studio to produce advertiser funded shows
ITV to screen new six-part horse racing docuseries
A new six-part docuseries taking viewers behind the scenes of British horse racing is heading to ITV and streaming service ITVX next year. ITV is the home of free to air British horse racing with … [Read more...] about ITV to screen new six-part horse racing docuseries
ITV brings addressable advertising to linear channels
ITV viewers in 1.3 million households using YouView set top boxes will be the first to see adverts delivered by the broadcaster’s new addressable advertising technology. The introduction of … [Read more...] about ITV brings addressable advertising to linear channels